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Saturday Nitro featuring MiQ Willmott
Over the course of his career, MiQ Willmott has created artwork for rock-n-roll bands like Motley Crue, Guns N Roses, and Aerosmith. More recently, he and his wife created TWEEQIM Creative Lab and have contributed their amazing talents to companies like Mountain Dew and Dell. But of course, die-cast collectors will identify with MiQ’s art [...]
Mattel’s Chris Parker steps up in the name of charity
Attendees of this past weekend’s 23rd Annual Hot Wheels Convention in Los Angeles bared witness to more than just the die-cast cars they know and love. Mattel’s Chris Parker, known for his full beard and long flowing hair, allowed the entire length to be cut off during the convention to benefit the Locks of Love [...]
MiQ Willmott & family featured in Dell video profile
Former Hot Wheels graphics guru MiQ Willmott and his family were recently featured in this short artist profile video put together by Dell. MiQ and Thuy3 (his wife) created some truly amazing artwork for Dell that can be selected as a option when customizing your laptop. Its been many years since he moved on from [...]
SUMMER SMASH 2: Win a Redline Poker Drag Bus!
Those who are familiar with Neil Rambaldi’s Redline Poker Tournaments know that the act of winning comes with more perks than just bragging rights. The potential of winning one of Neil’s Mattel-produced Redline Poker Buses is well worth the price of admission to his events. However, if you play play like I do, then the [...]
Behind the Scenes at the Hot Wheels Design Center – Episode 1
Earlier this year, Ford launched an innovative promotional program to build buzz about their new Ford Fiesta. The campaign is called The Ford Fiesta Movement and gave 100 lucky “agents” the opportunity to get behind the wheel of their own Fiesta for 6 months. During that time, they have been blogging, tweeting and life streaming [...]
The Car Room at WWHW6
Joe Kelly Jr. from The Car Room Magazine was in attendance at the Wild Weekend of Hot Wheels and shot this footage featuring Mattel’s Chris Parker and Mike Zarnock. The vintage Redline collection that Mike and Joe are highlighting is owned by Sid Belzburg, owner of RedlinesOnline.com! Special thanks to Ralph Riccardi for great camera [...]
Hot Wheels “Finger Art”..?!?!
No, these shots aren’t from an over-enthusiastic collector with no budget for creating realistic diorama’s. They are actually from a 2008 Mattel outdoor advertising campaign that won a Bronze Lion at Cannes 2008! Click any image to view the larger version [via theinspirationroom.com]
